Daniel Rodriguez joined Porsche North Miami as General Manager after building a strong career in automotive leadership across several major markets. A Miami native, Daniel discovered his passion for the industry early and has since led teams at premier luxury dealerships, including Porsche Tysons Corner, where he earned multiple Porsche Premier Dealer recognitions. Known for his respectful, people‑first leadership style, Daniel is focused on creating an exceptional ownership experience for every client. He is excited to return to South Florida, where he is passionate about building strong teams, delivering exceptional customer experiences, and supporting the local community.
AJ began his career with Holman in 2015 as a Management Trainee, rotating through multiple roles and developing a comprehensive understanding of dealership operations. Most recently, AJ served as Sales Manager of BMW of Pembroke Pines, where he built a record-setting operation that achieved top national performance. Much like the natural progression from an M3 to a 911, AJ’s transition to Porsche reflects a long-standing appreciation for the brand’s performance and heritage. His favorite Porsche is the Carrera GT. Outside of work, AJ enjoys training, snowboarding, following the markets, and exploring South Florida’s culinary scene with his wife.
Jason joins the Porsche North Miami leadership team with a distinguished tracking record in luxury automotive management. Previously serving as a General Sales Manager for Porsche in Southern California, Jason brings a deep understanding of the brand and a high-performance retail background from his years with AutoNation. Driven by a “people- first” philosophy, Jason is passionate about cultivating a world-class team and delivering an unparalleled customer service experience. Jason’s favorite Porsche is the 911 Turbo S. Outside of the showroom, Jason enjoys exploring the local culinary scene and hitting the golf course with his wife.
Joe began his automotive career in 1988 as a BMW technician, driven by a deep appreciation for German engineering, precision, and design. Over a 28‑year tenure with Holman, he progressed through key leadership roles, including fixed operations for BMW, more than a decade as General Manager for Audi, and later as a Regional Director at the corporate level. Today, Joe brings that same discipline and commitment to excellence to his clients at Porsche—guided by a performance mindset and an uncompromising attention to detail.
Beyond the showroom and service drive, Joe finds balance through family, fitness, and fishing in the pristine waters of Flamingo in Everglades National Park. He believes in serving not only customers, but also his team, his community, and a future rooted in trust and growth. Joe is dedicated to helping position Porsche North Miami as the premier destination for luxury vehicle service
Alberto was born in Venezuela and has called the United States home since the early 1980s. His passion for cars began early, inspired by iconic TV shows and solidified after seeing a Porsche 959, which sparked a lifelong admiration for the Porsche brand. Since 2016, Alberto has been working with Porsche, focusing on helping clients find not just the right vehicle, but the right experience—relationships that often grow into lasting friendships. Outside of work, Alberto enjoys staying active through tennis and golf and values time spent with family and friends. He is grateful for his wife and two children, who remain at the center of everything he does.
Certified Porsche Brand Ambassador with over six years of experience delivering a bespoke, client focused luxury experience. Driven by a passion for performance, design, and fashion, with a sharp attention to detail and a commitment to excellence.
Mario brings over 11 years of experience in luxury automotive sales, guided by one core belief put people first. He works with honesty, integrity, and full transparency, delivering a true white-glove experience with no pressure and no obligation. Mario takes the time to understand your needs and make sure you feel comfortable every step of the way. For him, it’s not about transactions, it’s about long-term relationships. His goal is simple: for every client to leave feeling confident, valued, and well taken care of.
Jason Etheridge is a Porsche Brand Ambassador with over 13 years in the automotive industry at Holman, where he has consistently ranked among the company’s top performers for the past decade. Now new to the Porsche brand, Jason brings a fresh perspective, combining his extensive experience with a deep passion for learning and delivering the Porsche lifestyle to his clients. With roots in New York and a lifelong connection to Florida, he is committed to providing a refined, concierge-level experience tailored to each individual—ensuring a seamless, enjoyable journey from start to finish. Outside of work, Jason enjoys traveling, fitness, and spending time with family and friends.
“Kiko” Schwartz was born in Manaus, Brazil but grew up right here in North Miami. He is married, has 2 kids, and is focused around providing the best for his family. When not at work, he is enjoying his time with them. Whether, it’s at his son’s soccer games, or at the park with his daughter, family is everything. He started in the Auto industry in 2014 after living in Sao Paulo for 7 years, and has been with PORSCHE since 2020. Yankel, or Kiko, believes his word is his bond, enjoys hockey (specifically the Florida Panthers), and of course Soccer.
Marcus Mataya is a dedicated Porsche Brand Ambassador with two years of Porsche experience and a strong commitment to delivering exceptional customer service. Originally from Southern California and now proud to call North Miami home, Marcus brings a fresh energy, professionalism, and enthusiasm for the Porsche Lifestyle to every client interaction.
Yulyen Marval with over 7 years of experience with Porsche , is dedicated to creating a refined and truly personalized and exceptional experience for every client. Known for her warm approach and attention for detail. She takes pride in building genuine relationships and ensuring every interaction feels unique and memorable . Representing Porsche with genuine passion, she is committed to delivering a level of services that reflects the exclusivity, prestige and spirit of the Brand.
Ro is a 911 specialist at Porsche North Miami and a luxury and exotic car expert known for delivering a seamless, high-touch experience to clients nationwide. With a strong foundation across a wide range of high-end marques, he brings a well-rounded perspective to every client interaction. Ro specializes in out-of-state transactions and virtual presentations, ensuring each purchase is handled with precision and ease. Outside of work, he is a dedicated automotive enthusiast who enjoys staying active, has a strong interest in technology, is an avid foodie, and values time with his two long-haired miniature dachshunds, Bentley and Mila.
Zoltan brings over two decades of experience in luxury automotive sales, specializing in high-end European and Japanese brands since 2002. Known for his deep product knowledge and refined client approach, he has built a reputation for delivering exceptional service tailored to discerning clientele. Now at Porsche North Miami, Zoltan is committed to bringing his extensive expertise to the Miami market, guiding clients through a seamless and elevated Porsche ownership experience defined by precision, trust, and excellence.
Born in Kingston, New York, Seth has built a 12-year career in the automotive industry, with much of his experience rooted in the Audi brand. His passion for performance naturally drives his enthusiasm for Porsche and its storied motorsports heritage. Known for his energy and client-first approach, Seth is dedicated to delivering an exceptional experience. Drawn to Porsche’s most iconic expressions of performance, his favorites include the groundbreaking 918 Spyder and the purist-focused 911 S/T. Outside of work, he enjoys following Formula 1, playing golf, and spending quality time with his wife of 14 years and their three children.
Originally from Istanbul, Emir brings more than 15 years of experience from Los Angeles to the Miami market. A Certified Porsche Brand Ambassador since 2019, he offers deep brand knowledge paired with a refined, client focused approach to luxury automotive sales. Emir has curated high profile events, including Porsche’s 75th anniversary celebration, reflecting his strong connection to the brand. Trilingual and detail oriented, he is dedicated to creating a seamless, personalized ownership experience while building long term relationships with his clients.
Jonathan has 15 years of experience in the automotive industry, specializing in luxury, high-line, and performance vehicles. He’s a certified expert with Audi, Porsche, and Bentley, and he takes pride in his deep passion for the Porsche brand—especially its performance, design, and storied racing legacy. As shop foreman, he brings his dedication, technical expertise, and love for the craft to every vehicle he oversees
Since 1998, Erick has built a career centered around premium and high‑performance automobiles, working with iconic marques including Ferrari, Maserati, BMW, Mercedes‑Benz, and Porsche‑minded clients who value engineering excellence. His appreciation for precision extends beyond the automotive world, reflected in his passion for cooking, boating, and golf in South Florida. He approaches every client relationship with a focus on craftsmanship, trust, and attention to detail—delivering a tailored, elevated ownership experience that reflects the standards of the brand..
John brings a decade of experience in the automotive industry, with a special passion for Porsche, inspired by its rich history and dedicated fan base. Known for his easygoing nature and enthusiasm, he excels at creating a personalized, top-tier customer experience. Outside of work, John is a sports enthusiast, bringing that same energy and charisma to everything he does—on and off the field.
Since 2011, Ron has been immersed in the high-end automotive world, and his passion for the Porsche brand is undeniable. With a decade of experience in luxury vehicles, he’s driven by the same excitement he sees in every Porsche enthusiast. Outside of work, Ron is a devoted father, cherishing time with his kids, and he’s a huge fan of MMA and combat sports, bringing that same energy and focus to his work. He’s thrilled to join Porsche North Miami and connect with the passionate Porsche community.
With 25 years of experience in the high-end exotic vehicle industry, Mike brings a passion for precision and luxury to every customer interaction. He’s a dedicated family man, a father of two, and when he’s not guiding clients through their dream Porsche, he’s on the pickleball court, staying active and competitive. At Porsche North Miami, Mike is excited to bring his expertise and personal touch to your luxury car journey.
